PR WRITING
We do the writing. You get the calls.
Sometimes all you need is a great press release, not a year-long PR commitment. For those of you who'd prefer to be your own Media Contact, we can serve as your behind-the-scenes PR team.
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We're former journalists, so we've spent years on the receiving end of press releases and media pitches. We can tell you what reporters want to see—and, more importantly, what they don't want to see—to reward you with that coveted earned media. Our clients have been featured in the top healthcare journals in the industry.
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Here's what we can do for you:
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Press Releases
Get valuable exposure from broad-reach newswire pickups. They show up in Google searches when potential customers look for your company.
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Targeted Media Pitches
Meaningful media coverage comes from personal outreach to reporters, not from press releases. We’ll write the pitches, customized for specific reporters and their areas of specialty. You send them out and build the relationships.
PR Playbook
Want to bring everything in-house? We can train you. Startup companies hire us to design custom playbooks that identify target publications, provide lists of journalists with relevant specialties, and reveal insider strategies.
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“Marnie’s expertise has secured our position as thought leaders in our industry and provided us with a steady stream of sales leads. I was impressed with how quickly she became an expert on our market.”
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—Brian Sullivan, Chief of Design, Halo Health
How do we do it?
Here are six of our best tips for turning your company executives into go-to experts for industry media.
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Sample PR Asset