Yes, real people are reading your healthcare blog.
It’s a confusing time to be a writer. On the one hand, the demand for content has never been greater. An astounding 92% of companies maintain a blog, and almost half of all B2B marketers expect to hire or contract with content producers in 2023. On the other hand, we’re inundated with doomsday predictions about AI apps replacing human writers and threats of another publishing “pivot to video.” At this point, our team isn’t afraid of apps. We agree with Nectify that AI-generat
